Farmer Direct
- fabien529
- Dec 5, 2017
- 1 min read
Updated: Nov 14, 2023
Farmer Direct
We make every effort to work with farmers to change post-harvest processing to improve the quality of cacao, the price farmers can sell their cacao and also the taste of the chocolate that you will eat.
WORKING WITH FARMERS
We work closely with organic cacao farmers in South India to source, harvest and process some of the best quality beans this country has to offer.
QUALITY HARVEST
Cacao beans in India have traditionally been sold to mass market chocolate companies where the focus on quality and flavor development in the processing of the cacao is minimal. The type of chocolate we make requires the highest standard of cacao processing because any ‘off flavours’ cannot be masked by excess sugar, milk or preservatives.
BETTER RELATIONS
By working in Direct Trade with farmers and processors, we do not use any ‘broker’ and we can be sure the purchase price of the cacao goes directly to the farmers. At Mason & Co we have been pioneers in the improvement of cacao processing in India and the increase of cacao prices for farmers in India. If you are a farmer or a person connected to growing cacao (in India or elsewhere) and would like to get in touch, please do write to info@masonchocolate.com, we would love to hear from you!
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Loved this post! Your focus on direct-trade farmers is inspiring. It’s as authentic and standout as the George Springer Toronto Blue Jays 2025 Jacket true quality and passion in every detail!
This is a strong post about farmer-direct cocoa. The transparency in sourcing, the focus on fair compensation, and the storytelling behind each bean make Mason Chocolate’s approach stand out. It’s great to see a chocolate brand commit to fairness and quality.Poki Sprunki Crazyig Hot Games Grow A Garden Poki 4399小游戏大全 Tiktok Games pokigames Royal Kingdom LoveMoney Block Blast
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